So, you’ve finally finished your manuscript (congrats!), have decided on a publisher or have chosen to self-publish and are looking for your first shot at marketing your product. Aside from social media, which is the quickest outlet to reach an audience, you learn that the next most common marketing tip out there is to send your book to reviewers.
Yes, this means that you will be providing a free retail copy of your book, gifting an ebook or even sending a PDF file to book lovers across America and beyond. Then, you start, “the wait.” The wait is the waiting period from when the book reviewer gets your book, reads it and then finally posts their review. This process can take months, but there is no greater feeling then when you see a four star or five star review on your newly published novel. Even, a three star review, if written professionally with constructive criticism can become one of your favorite book reviews.
Nevertheless, there are always bad apples with good apples. These are the book reviews that you did not solicit; the ones that are written unprofessionally, with rude and uncouth remarks that make you question the sanity of these individuals. You know these reviews, you’ve read these reviews and perhaps, you may have even written one. Maybe, these reviews were not left on your book, but you have seen them.
These reviews feature comments such as, “I’m seriously getting fed up with these authors,” “I’m a big fan, I can’t believe you wrote this bad book,” “Don’t waste your money on this book, wait until it’s in the library,” or even, “If I could throw this book out of the window and run over it 5 million times then I would.”
The worst book review that I have come across is not even a legitimate book review. An Amazon user gave a book a 1-star review simply because the book was only available on Kindle. This review prompted me to take a look at Amazon’s guidelines for Customer Reviews. Reviews as such should not be featured on any author’s product.
However, when you are the author, how do you deal with these reviews? Quite naturally, we may want to contact the person and give them a piece of our mind. Still, our feelings have been hurt and our brand has been slightly tarnished. Personally, I believe that the best way to overcome the burn is to vent, get it out of your system and move on. Sometimes, we give so much attention to the negative that we lose sight of the positive. Remember this, every wound heals over time.
Nevertheless, what I would like for readers who leave the “bad apples” to understand is this: The author (s) who wrote the book you are reading is human. We are not invincible and we are not superhuman. Just like you, we laugh, we cry, we get mad, we get nervous, we make mistakes, we learn from our errors and in a nutshell- we have feelings. Take a second and think about what you are posting before you hit submit. This does not mean that you can’t voice your opinion, but there is a line between constructive criticism and being cruel.
For all of you authors out there, keep your head up, keep writing and keep working towards your goal. No one can stop, but you!
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|Author April L. Blanding/ Vogue|
out of the driveway. She wanted to call him to come back, but she knew
that he wouldn’t. While they had cleared the air on one issue, another one had
surfaced. This one, though, she couldn’t fix. She was nine months pregnant and
Nyla was coming regardless of how Kane felt. He might not have liked the idea,
but he knew when they renewed their vows that she was pregnant. He seemed okay
with it then, but obviously the whole thing was an act.
began to think that her marriage wasn’t going to survive. If Kane was running
out now then she knew it would be worse when Nyla came. Jay would be around
more than ever and she would be forced to communicate with him. There might
even be times when he had to come to the house. The distance between her and
Kane would only grow.
way back to the bed. She sat down, and tried to fight back her tears. She and
Kane had been fine until Jay’s lawsuit, which sent them spiraling back into a
place that neither one of them wanted to be. Carmen wanted to come up with an
answer to fix everything, but she couldn’t. Softly crying, she did the only
thing she knew how; she prayed to God for guidance and strength. She told
herself that this would be the last time she would allow Kane to leave. After
tonight, she would put her foot down. If she wanted to save her marriage, she had to act like it, now or