but is it working? What are blog tours?
With self-publishing becoming easier and easier, a writer will need to promote his book. How will he do this without an agent, a promoter, indeed, a seller?
If he’s any sense he’ll already have a blog or website. Then he should be joining writing forums and leaving messages on other blogs which link back to his blog.
Twitter is a good way to link to your blog; also the information “tweeted” is priceless sometimes. There’s Facebook too, of course.
Blog tours are where authors flit around blogs of other authors advertising their books, maybe offering words of wisdom on the mysterious world of writers or just sharing part of their world with readers.
There is no need for travel, all you need is a computer, blog and an email address. I have been on a few now. From across the pond to several states of America and to parts of England. I’ve met many writers who will now be friends for life!
So, in that aspect the tour has worked. I’m getting loads of google alerts and many more followers on Twitter. It’s all about “getting out there” and so, I can safely say that blog tours do work.